If humans aren’t able to take care of the influx of older adults, then perhaps there’s another technological solution.
Weapons of Reason – Ageing issue
It’s remarkably similar to being trapped in space…
Wired
Sometimes people just need a nudge in the right direction
Wired
The feminine hygiene market has always been remarkably stain-free. Full of wide smiles and white skirts, the marketing didn’t reflect reality. With a smaller budget than market leader Always, but less edge than new, niche competitors, sanitary towel brand Bodyform needed a way to cut through. The answer was obvious: truth
Contagious cover story, issue 57
Maintaining culture at scale
Wired
The moral implications of AI
Contagious, issue 52
Inside NASA’s mission to Mars
Wired
Burger King was adrift, confused and losing to a clown. But the brand has been reignited by a brave, fast-paced marketing strategy that allows the fast-food giant to join culturally relevant conversations in a newsworthy way. Now every execution fans the media flames further and helps Burger King sell its sizzle in style
Contagious cover story, issue 56
Whatever your ethical stance on meat, its mass production is environmentally devastating. Could laboratories offering sustainable alternatives be the answer?
Weapons of Reason – Food issue
Bumble started out as just another dating app, but brand building, emphatic female empowerment and deft marketing have set it up to become the next big social player
Contagious, issue 55
